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With decades of combined experience in nonprofit leadership, fundraising, and communications, our team knows the unique challenges that nonprofits face — because we’ve all been there! We offer workshops and trainings to provide practical solutions that empower you to move your mission forward. Take a look at what's coming up!
A Good Plan for Your End of Year Campaign
Plan, create, and execute the nuts and bolts of your end of year campaign
Four week cohort session in September 2026!
Did you know that 40% of annual online revenue is raised in December?
A Good Plan for Your End of Year Campaign combines expert guidance, peer learning, accountability, and individualized support so your organization can enter year-end fundraising season with confidence and a clear plan. This cohort is limited to 12 participants to allow for personalized feedback, peer review, and implementation support.
By the end of the cohort, participants will have:
- A year-end fundraising strategy and timeline
- A campaign theme and messaging framework
- Giving Tuesday strategy
- Year-end appeal letter draft
- December email solicitation calendar
- Donor stories identified and ready to use
- Matching gift strategy
- Clear next steps for implementation
Session Details
The cohort will meet weekly for four virtual sessions, and conclude with an individual coaching session to ensure you're confident in your end-of-year plans!
Week 1 | Creating Your Plan
Wednesday, September 2, 2026, 12:30 pm to 1:30 pm
Topics for discussion include building realistic campaign goals, budgets, and timelines.
Week 2 | Planning Your Message
Wednesday, September 9, 2026, 12:30 pm to 1:30 pm
Topics for discussion include building campaign messaging, stories that resonate, and creating content.
Week 3 | Planning Your Letter
Wednesday, September 23, 2026, 12:30 pm to 1:30 pm
Topics for discussion include best practices in fundraising appeals and developing a good donor lists.
Week 4 | Planning Your Communications
Wednesday, September 30, 2026, 12:30 pm to 1:30 pm
Topics for discussion include building consistent communications across channels and December solicitation strategies.
Individual Coaching Session
Each cohort member receives a virtual 1:1 session to review their plan and gain personalized guidance. Individual coaching sessions will be scheduled before October 30, 2026 to give you time to implement your plan!
Cohorts Sessions are held virtually on Zoom on Wednesdays from 12:30 pm to 1:30 pm. There is no formal session Wednesday, September 16th to allow for individual planning time. We encourage attendees to attend each week to contribute, but sessions will be recorded for cohort attendees.
Who Should Attend the Cohort?
This cohort is ideal for organizations looking to strengthen donor engagement and increase year-end giving.
- Executive Directors
- Development Directors
- Fundraising Staff
- Communications Staff
- Small nonprofit teams responsible for year-end fundraising
Cost
$350 per attendee for all cohort sessions
Early Bird Discount of $299 through July 1st! Use code PLANEARLY at checkout.
Register
Questions?
Reach out to us at start@goodplangroup.com to learn more or see what training would be a good fit for your organization!